I'm Fred Perrotta, the co-founder of Tortuga. Our travel backpacks help you pack everything you need for your next big trip. 🐢🎒
In addition to Tortuga, I also co-own Desert Gold, an Airbnb in Joshua Tree, California. 🌵
On this blog, I write about running a bootstrapped and remote ecommerce business. 🛍️
How We Calculate Base Salaries for Remote Jobs
Learn how we calculate salaries for remote roles at a U.S.-based company.
The Kernel of Good Strategy
Good strategy starts with a diagnosis, is framed by a guiding policy, and ends with a set of coherent actions.
Goal-oriented communication is saying the "what" and letting someone else figure out the "how." This style defines a leader, rather than a manager.
How to Get an Interview (from a CEO Who Read 778 Resumes Last Month)
When you're applying for a job, know your audience and tell them how you will make their life easier.
Simple is Sticky
The product that's the easiest to understand wins.
Making the Bug the Feature
Learn how Third Culture Bakery turned a bug of gluten-free pastries into a feature.
To get promoted, have to be able to make better decisions despite more uncertainty.
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